Since 2009 I have managed the annual campaign to enroll new kindergarten students in the Tempe Elementary School District. I improved upon the existing campaign by adopting the use of marketing landing pages, web and search advertising, e-mail newsletters and advertisements, and precise web analytics and evaluation tools to determine the effectiveness of each tactic.
Software & Tools used: InDesign, Photoshop, Dreamweaver, Fireworks, Filemaker Pro, Wufoo.com forms, Google AdWords, GetClicky.com Web Analytics, SchoolWorld.com Content Management System
-
- Web ad
-
- Kindergarten Enrollment Email
-
- Email ad
-
- Magazine/Newspaper ad
-
- Landing webpage
-
![DVD [inside]](https://www.delainadesign.com/wp-content/uploads/kdg_dvd2-150x94.jpg "<h1>DVD [inside]</h1><p><strong>Software:</strong> InDesign, Photoshop</p>")
- DVD [inside]
![DVD [inside]](https://www.delainadesign.com/wp-content/uploads/kdg_dvd2.jpg "<h1>DVD [inside]</h1><p><strong>Software:</strong> InDesign, Photoshop</p>")
-
- DVD
